
We are working closely with Genuity to implement, evaluate and develop their sponsorship of London Wasps and European Tour golfer Warren Bennett. The programme is working as part of an integrated marketing campaign to gain awareness and market share in the UK.
To utilise our access to the Wasps team of international rugby stars and Warren Bennett we organised a golf day for Genuity to bring together these two sponsorships whilst providing a unique experience for their clients.
With a Wasps player captaining each team and Warren Bennett giving tips to all the players it proved a memorable day for the many clients that attended. |